Mark Schupp is on a quest to play every golf course in the state of Missouri and was in Boonville Thursday, playing Hail Ridge Golf Course.

St. Louis resident Mark Schupp has decided to play golf at every golf course in the state. Boonville's Hail Ridge Golf Course was no exception, as he played the 18-hole course on Thursday.

Schupp sold his business in 2014 and immediately got to work on accomplishing something no one else has done, playing every one of the approximately 375 golf courses in the Show Me State.  As opposed to many retirees who are worried about how they will fill their time, Schupp wasn’t quite sure if he would have enough time. “This project is all consuming.  It truly is a labor of love, particularly since I am not charging the courses for any of these services,” Schupp said. “Creating the website, keeping it up to date, contacting the courses, planning the schedule, coordinating travel, etc. keeps me busier than my job ever did.  Playing the courses is the easy part.”    

In preparation for this quest, Schupp took a semester-long class and spent the next 7 months designing and programming a website to track and review each of the courses he plays. The site,, is also intended to provide useful information to golfers looking for a course in any city throughout Missouri. “The website is never where you want it to be so you are constantly making adjustments to it,” Schupp said.  “I’ve spent the last several months successfully making changes to improve the SEO of the site. Now, when you search for ‘reviews of Missouri golf courses’ is typically one of the first sites listed. It is still not where I want it, but it will continue to improve. I do not have a computer background by any stretch of the imagination so I am learning a great deal.”

“I’ve never played in Boonville and am looking forward to touring the area” said Mark. “Hail Ridge has an outstanding reputation and I am excited to play the course.”

While touring the state, Schupp is getting more out of the tour than he expected.  “I am finding that playing every course in Missouri is much more about just playing golf. It is becoming more about meeting and spending time with the great people of Missouri and hearing their stories,” Schupp said.

Through last week, Schupp has played about one third of Missouri’s courses. His goal for 2016 is to play and review at least 100 courses.


Review of Hail Ridge Golf Course


Hail Ridge is actually quite nice, particularly for a public course in a smaller community. The fairways and greens were thick, reasonably manicured and as soft as a baby's behind. It is not a terribly hard course, unless you have a difficult time hitting straight because there are large areas of native grasses (really tall and thick) that come into play on every hole. If you are driving between KC and St. Louis and have some extra time, I would definitely recommend playing Hail Ridge. And, it is just a half a mile north of 70. I asked one of the employees why the course is called Hail Ridge and he said: "Because it'll give you Hell sometimes." Nice answer and true.

About Mark Schupp

Mark Schupp has led world-class career in advertising and marketing. After graduating from University of Central Missouri, Schupp began his career in Kansas City working at one largest advertising agencies in the world, Doyle Dane Bernbach.  Schupp was then hired by the famed D’Arcy MacManus and Masius in St. Louis where he worked on Red Lobster and Anheuser-Busch.   Mark was hired by his client, Anheuser-Busch, to help lead the marketing efforts of Bud Light beer. Mark was on the brand team that helped catapult Bud Light from the 8th largest selling beer to the #1 beer in America.  Mark started his own agency in 1993, with Anheuser-Busch as his first client. Schupp Company became known as one of the most creative agencies in the nation winning numerous international awards.  A few of Schupp Company’s clients included:  Anheuser-Busch, MillerCoors, Nestle Purina, American Express, Coca-Cola Company, Smirnoff, Jim Beam, the St. Louis Blues and the St. Louis Cardinals.  Mark sold his agency in 2014.  

Besides touring the state playing every golf course, Schupp also finds time to work with select companies and charities to produce powerful commercials and videos.  Since retiring, Schupp has created and produced moving anti-heroin television commercials for the National Council on Drug Abuse and Alcoholism which appeared in the St. Louis broadcast of the Super Bowl.  These commercials have become internationally recognized for their powerful message and impact.  In 2016, Schupp wrote, directed and produced an emotional video for the Alzheimer’s Association.